41XV 8xnQgL. SL160  Riding the Waves, Technology in Dentistry, What You Must Know to Survive and Prosper

Whether you’re a dentist, staff member, consultant, sales rep, or employee of a dental products manufacturer or distributor, this book is for you. It includes ideas and tools that will help you adapt and work more effectively (and happily) in cooperation with the waves of technological innovation that are pounding dentistry’s shores.

By adopting the appropriate, “adaptive” thought processes, behaviors, and skills you can use technology’s power to turn a good practice into a great one.

Technology is transforming the dental practice as never before—the competitive landscape, the practice business model, staffing, the patient “value proposition,” patient relations, staff learning requirements, investment and capital decisions, supplier relationships, and much more.

Just as a wave in the ocean is pure energy–for it is not the water itself that is moving but a waveform of pure energy–technology waves are energy created from the fusion of human innovation, … More >>

Riding the Waves, Technology in Dentistry, What You Must Know to Survive and Prosper